— ADS · META MARKETING
Where every dollar goes.
The full path from impression to closed client — with the real cost at each step. This is the math that tells you which campaign to scale and which to kill.
— 01 / COST FUNNEL
Impression → client
— 02 / BY PLATFORM
Spend by platform
— 03 / Campaign breakdown
| Campaign | Status | Spend | Reach | Impressions | Frequency | CTR · view→chat | Chats | CPL |
|---|
— 03b / Ads running · same rows as Meta
| Ad | Ad set | Status | Spend | Reach | Impressions | Frequency | CTR · view→chat | Chats | CPL |
|---|
— 04 / What the math says